India in the News...That's a First...

The New York Times ran an interesting -- if incomplete -- timeline of India's modern economic history as told through magazine covers from the past 10 years. More accurately framed, this is a history of the mainstream media's coverage of India's booming decade.

Basically, according to this timeline, BusinessWeek first beguiled the general public with tales of a sexy, brown-skinned "vanguard of one of the biggest mind meld's in history," right before Wired warned everyone that these brilliant young computer whizzes were going to take our jobs...then a few more random stories about how great and liberal India was becoming...then a 2007 BusinessWeek piece about how India's horrible infrastructure and overpopulation may stunt growth...and going right up to The Economist's 2010 cover of a swiftly running tiger, representing India's potential outpacing of Chinese economic growth. Mee-yow, Economist!

The piece came on the heels of the Time cover labeling Indian Prime Minister Monmohan Singh "The Underachiever." A far cry from the October 27, 1947 cover of Time where Vishnu made her U.S. debut...or something....

Of all the publications, I have to say that the 2007 BusinessWeek article tells the story the best. That elephant on the cover is a pretty apt metaphor for India's growing pains...that poor, poor elephant. Yes, there is an awesome amount of entrepreneurship, rising education and general brilliance in India, but before they eclipse Silicon Valley they're going to need to fix some potholes. Literally. I can't count how many times I bump my head in the autorickshaw on the way to work.